Most animals have the same instinct when a storm rolls in: turn away and run. It feels like the safe move. But bison do something different. They turn directly into the storm and walk through it.

A herd doesn’t move because every animal is doing exactly the same thing. It moves because there is enough awareness, direction and trust to move together.

Organizations are the same way.

You don’t need everyone to think alike. You need people to understand the direction, know their role and trust the path forward.